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Amenities That Drive Demand: Aligning Design, Programming, and Resident Expectations

  • CCMC 8401 Medical Plaza Drive Charlotte, NC, 28262 United States (map)

Join us on October 15, 2026, from 11:30 AM – 1:30 PM (ET) for a Lunch & Learn hosted by CCMC in Charlotte, North Carolina.
 📍 8401 Medical Plaza Dr., Suite 300, Charlotte, NC 28262

This session, “Amenities That Drive Demand: Aligning Design, Programming, and Resident Expectations,” will feature Jacky Hamm of CCMC and will explore how thoughtfully designed amenities can enhance community appeal and long-term value.

The discussion will focus on current amenity trends, what residents truly value, and how to align amenity design and programming with buyer profiles—especially within master-planned communities. Attendees will gain insight into creating spaces that foster engagement, satisfaction, and lasting community success.

Attendees will gain insight into:
 • Current amenity trends and high-value features
 • Aligning amenity design with resident and buyer profiles
 • Programming strategies that drive engagement
 • Best practices for master-planned communities
 • Creating amenities that support long-term ROI and satisfaction

This session is designed to provide valuable perspective for developers, community planners, and land professionals focused on enhancing community experience and value.


RSVP Required.

  • Current members should log in to the Members Portal to RSVP and secure their seat for this event.

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  • If you’re a woman interested in learning more about Ladies in Land, we invite you to join us for this event.

    This $35 Event Access Registration allows you to attend one of our education-first sessions and experience how our chapters operate — structured conversations, real industry insight, and meaningful connection.

    This event is open to women who are interested in land development and the broader built environment.

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    This opportunity is an event-only Ladies in Land sponsorship, designed to deliver focused brand exposure and direct engagement with industry leaders at one specific event.

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September 21

Lunch & Learn: Topic to Be Announced